Three Award-Winning Examples of Writing For Advertising

Will Awdry explains why these three examples of copywriting work so effectively. If your looking for tips on writing effective copy, copywriting advice or brilliant examples of copywriting, watch this.

Book onto Will Awdry’s D&AD Creative Training course now: http://www.dandad.org/en/writing-advertising/

D&AD represents global creative, design and advertising communities and celebrates brilliance in commercial creativity.

D&AD Creative Training sessions are primarily designed to be of benefit to creative professionals at all stages of their careers. Attendees will gain confidence and hone their skills in traditional creative disciplines – art direction and copywriting, for example. Or learn techniques such as how to structure a brilliant presentation, how to propagate ideas using digital media, how to have ideas in the first place and much more besides.

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